November 2009

Ever wanted a change of image.....

I would love to have an image makeover especially in the run up to the Christmas party season. I very rarely change my style, tend to stick to the same colours and I don’t think my makeup routine has changed in years. But with so many fantastic colours and styles around it’s hard to know what to choose, and sometimes I look at something and wonder is this really going to suit me?  I think I always look fab but I’m sure some of my friends think the fashion sense fairy passed me by!

Internet + Television = Intervision?

How many channels do you have on your television set? I ask because we have recently become the proud owners of a new flat screen, all singing, all dancing, digital model. The technician who installed it mentioned casually that it would provide hundreds of channels so we should never be bored. I checked out the statement after he’d gone.

Oh what a night.....

I said yesterday that whether or not we won the Best New Business Award at the Hertfordshire Business Awards last night, it would be an evening of fun and merriment. I was certainly not disappointed. What a fabulous night out we all had. Everyone got really glammed up and the guys looked very fetching in their DJs. (One had actually threatened to turn up in a kilt…. but without having seen his legs, it’s hard to say if it would have been a good idea or not).

Hurray....it's the Herts Business Awards today...

It's all go here today at Cariad Marketing as we are running around trying to get everything done on time whilst getting ready for the Hertfordshire Business Awards later on this evening. Hopefully we will be the ones going up on stage to collect The Best New Business Award from Bill Turnbull.

Energy

How do you sell a product that you do not manufacture, do not distribute, do not own, never touch, see or can describe, the quality of which you can never improve and for which if it goes wrong you are not responsible? Answer?…… if there is such a product you sell it on price. It’s the only way you can sell it.

A Sombre Week.

That was a week I’m glad to see the back of! I had a dreadful head cold that kept me in bed for most of it. Still it did give me the chance to hear on radio and see on television many of the week’s events that I would probably have missed if I’d been fit and moving about as normal. The Cenotaph on Sunday, the Eleventh Hour of the Eleventh Day of the Eleventh Month in the Abbey and the mispelt letter from the Prime Minister to the grieving mother of a soldier killed in Afghanistan stand out.

Don't Ring Me!….

 In the days before marketing was called marketing, the most successful companies were sales orientated and structured to support and service the men who sold their products. I say men because in those days there were few saleswomen. This was true of not just the manufacturing industries, but the service industries too. Everyone knew their local ‘Man From The Pru’. From his personal contact with customers came the orders that meant success or failure.

I Was There!

As a general rule I avoid reunions, you know the sort of thing I mean. The class of whatever meet years afterwards and exchanges news, reminiscences and anecdotes, most of which don’t coincide with your own memory of events. Erstwhile classmates you haven’t seen for ages remind you of embarrassing moments you hoped everyone had forgotten.